In 2013 we started creating our white label options allowing the customer to brand the admin console as their own product, and published this new, industry-breaking feature in 2014. Our product offering broke directly upstream against the lion’s share of the streaming hosts that demanded that their big names be attached to you the customer’s content with watermarks and outright name graphics on the player window.
EZWebPlayer hands back that rightful real estate for premium services to the customer who is paying for it. We feel that if you are paying for that premium web real estate, you should be able to go to someone who provides that service.
Today, the leaders in the industry are finally taking our lead and offering white label branding.