By: Stu Marks | Posted: Monday, May 14th, 2012

— right sized, right featured for serious business use

EZWebPlayer announces WHITE LABEL — its new premium-featured online video player — a business-level video hosting platform that’s right-featured and right-priced for mid-sized and larger businesses, institutions, and organizations.

Online video players come in two flavors: free and OMG expensive. Free players like YouTube are great for cute kitten videos and marketing videos but not for normal business use. Professional level online video players often cost a company hundreds a month with way more features that you need and a lot more complexity.

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By: Stu Marks | Posted: Monday, May 7th, 2012

Chicago — EZWebPlayer is growing fast. Launched four years ago by entrepreneur and owner, Clint Pollock, EZWebPlayer is a fast, simple, and affordable web video player that fills the gap between low-function free players like YouTube, and over-featured, high-priced Enterprise Level players.

EZWebPlayer’s recent introduction of its premium White Label player “…has sparked a ten-fold signup of new customers,” says Pollock. White Label is the most heavily loaded of EZWebPlayer’s three levels, with many unlimited features including unlimited views, unlimited Amazon S3 storage, and unlimited transcoding.   “The driver of our growth,” says Pollock, “is White Label’s unlimited live streaming— you can stream dozens, hundreds, thousands of events.”

This past weekend, EZWebPlayer multiplied its server capacity by 400% to supercharge all its features. “Having four times the server power gives us blazing speed and lets us scale up to meet the needs of our growing global customer base,” says Pollock.

Plotting its growth curve, the company expects another four-fold increase in infrastructure in another three months and anticipates similar 4X growth each quarter in the coming year. Pollock says, “Growth like this lets us add new features and continued scalability as our customer base increases.”

See Live Demos
Demo Page

 


By: Stu Marks | Posted: Monday, April 30th, 2012

If you’re going to add video to web, YouTube  is a must and, frankly, if you’re not hosting videos on YouTube, you should be!

YouTube is big, broad, and powerful. BUT it has significant drawbacks for many businesses. It’s a great website video player and video hosting service, but only one part of a fully-rounded internet marketing strategy.

So here you go, 10 Reasons Why you should use YouTube AND a cloudfront solution like EasyWebPlayer.

  1. YouTube serves and satisfies VIEWERS, not BUSINESSES – YouTube is a lot like TV. Lots of videos, lots of ads, lots of fun surfing from video to video. It’s a great venue for entertainment but not for featuring premium products. Services like EZWebPlayer are specifically engineered to give you, the marketer, the platform you need to maximize the selling power of video.
  2. YouTube’s third party ads DISTRACT from your video – Like TV, YouTube makes money selling advertising space. That means a consumer watching your video on YouTube is also served banner ads for other products or services, other sites, other links, other invitations to click away from your video. EZWebPlayer plays on your site (or wherever you embed it) where your sales and marketing message is the only message — pure and undiluted.
  3. (more…)


By: Stu Marks | Posted: Wednesday, March 14th, 2012

Many businesses create videos, or want to, but don’t have a website yet. So, what would you do with all of those videos? How would you share them? If you need to publish videos at large but don’t want to wait until your website is designed and up and running; you need EZWebPlayer.

There is life beyond one’s own web site. Uploading video to your web site is not the only way to get attention from your market.

Because EZWebPlayer comes with its own Amazon Cloudfront Web Player, you get URL’s to share, just as if you had your own (more…)


By: Stu Marks | Posted: Thursday, March 8th, 2012

For many folks who are “non-techie” or maybe just lost around computers – publishing a video to a website, or anywhere else like FaceBook, in emails and to mobile devices, has been one of those things they never get around to doing… perhaps there’s no budget for programmer type help or it’s just assumed it may never happen.

 

 BUT, THAT’S ALL CHANGING (more…)


By: Richard Bouchez | Posted: Monday, March 5th, 2012

 

Mobile video advertising is experiencing “explosive” growth according to Rhythm NewMedia’s Insights Report for the fourth quarter of 2011, which found that 93% of advertising campaigns with Rhythm in Q4 included some form of video advertising. The report also noticed a trend that consumers seem to respond better to ads during the holiday season; Video ads featuring seasonal creative had a 92.1% completion rate, while engagement with full-page ads and banners (more…)


By: Stu Marks | Posted: Wednesday, February 29th, 2012

Sometimes we come across someone who does an amazing job explaining something on video. This is one of those times.

IN THIS VIDEO
Ken Alloca reveals the recipe for a Viral Video in a memorable TED talk.

  • Tastemakers. Reliable sources who tell us what, “Tastes good.”
  • Community Participation. An interested, willing audience who shares the new taste.
  • Unexpectedness. Deciding what is unexpected is often difficult to forecast, but always quite clear in hind sight.
  • (more…)


By: Stu Marks | Posted: Thursday, February 23rd, 2012

The following updates became live Monday morning, February 13, 2012.

[See our growing list of demo videos and how-to's that help with uploading videos to web site.]

Player Updates. 

- Buffering Symbol. An issue with the player showing the buffering symbol all the time in some situations is now fixed.

- Control Bar. The player will now wait for the control bar images to fully load before showing the controls, this way you don’t see them load-in as individual modules; the tool bar will appear all at once.

- Duration / Time Stamp. Videos longer than (more…)


By: Stu Marks | Posted: Wednesday, February 8th, 2012

Re editing an older video file via conversion to AVI can facilitate fixing problem videos.

If you are one who regularly uploads videos to the web, you are likely to encounter the dreaded Black Bars of Death. They aren’t really lethal, it’s just a term we came up with when referring to those spacer bars that turn an otherwise professional video production into a substandard YouTube post because the (more…)


By: Stu Marks | Posted: Thursday, January 26th, 2012

Fit your videos into their web player perfectly, every time.


Getting your video to fit perfectly into a web player, without spacing bars (black bars) filling in part of the player is a common stumbling block that has simply become an accepted malady of web video.

UNTIL NOW! Uploading video to your web site shouldn’t be a difficult process. Our collection of dashboard tools are well known in the market place for doing the heavy lifting of common web video tasks, and fitting a custom sized video into a player is no different. The Auto Detect tool found within the PLAYER SETTINGS > EDIT window allows for an automatic handling of (more…)


By: Clint Pollock | Posted: Sunday, January 15th, 2012

Clint Pollock here wrapping up another great week at the helm of EZWebPlayer – the world’s BEST and ONLY Unlimited Online Video Platform. Last week I went out to Las Vegas and attended the iHollywood Launchfest during the Consumer Electronics show.

EZWebPlayer Clint Pollock CES
Soon after MySpace secures Justin Timberlake as a spokesperson, EZWebPlayer reaches out to the Pawn Stars? (just kidding!)

I never get tired of a big crowd gathering around our (more…)


By: Stu Marks | Posted: Thursday, January 5th, 2012

Press Release

For Immediate Release

CES goers can see launch of new online video platform solution offering unlimited video uploads, bandwidth and storage; usage backed by Amazon CloudFront with no branding or advertising.

Chicago, IL, January 5, 2012 — EZWebPlayer today announces the release of the new unlimited video hosting solution for consumers which brings unlimited video storage, uploading, and bandwidth without branding and advertising. This service provides tremendous value to consumers that have only had access to free branded solutions in the past. The 2 year old company harnesses the immense scale and robust infrastructure provided by Amazon CloudFront to deliver premium services at a low monthly cost. (more…)


By: Stu Marks | Posted: Thursday, January 5th, 2012

Web causes, or local computer issues? It is usually neither.

You are working feverishly to finish the final touches on your project video because people at both ends; your co-workers and your customers, are waiting to see it live. You are watching it upload. Finally, the last quarter inch of progress bar makes the distance to the promised land, and as you wait with baited breath for the expected web application to switch screens and show you the sought after “100%; Upload complete” award, nothing happens. After fifteen seconds of just hoping this is normal, you finally resign yourself to the fact that the dreaded Hanging Upload has hit you. Your video isn’t going to make it during THIS five minute segment of your professional life.

What are the most common causes of this malady? Is it the video management service on the web side, or is it simply my computer?

A video’s inability to upload is often connected to (more…)


By: Richard Bouchez | Posted: Tuesday, November 29th, 2011

If you’re selling anything online, these are stats you need to see! Of course, we’re big supporters of web video and, if you’re using video to sell your products, we’d like you to share!

Digital marketing technology provider PointRoll has reported record growth in online shopping this year in the week leading up to Black Friday. Specifically, there was a 14% increase in retailers’ digital circular offers powered through PointRoll’s ShopLocal technology from 2010 to 2011, and an overall 15% jump in page views across the top ten retailers. In fact, for the Sunday before Thanksgiving, there was a 49% spike in website traffic and a 65% jump in page views over the same day in 2010. Furthermore, the increase in online shopping on PointRoll’s marketing and (more…)


By: Stu Marks | Posted: Tuesday, November 15th, 2011

Web Video Player

Oregon and California are the newest CloudFront additions to Amazon’s global force of CDN points, making EZWebPlayer’s lightning fast web video player even faster for the west coast. Amazon CloudFront just finished installing and (more…)