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Posts Tagged ‘video on website’
By: rbouchez | Posted: Thursday, December 16th, 2010
A common lighting error that novice videographers make is failing to use lighting gear when shooting outdoors. Even under best lighting conditions with direct sun or diffused cloud light, a reflector used at proper distance from the talent fills in harsh shadows while still allowing for the key/fill lighting rule to take place. The best reflector under most straight forward conditions is the white diffused. This provides the same color as the sun. The reflector can be the key or the fill, depending on how it is applied.
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By Stu Marks: Chicago Area Media Designer & video consultant.
Photo by [martin]
By: rbouchez | Posted: Thursday, December 9th, 2010

A back light is located above and behind the talent and points down towards the talent’s head and shoulders. This creates a stronger third dimension affect that separates the talent from the background. A barely noticeable area of brightness appears on hair, head and shoulders.
Including the backlight is standard procedure on professional sets like TV news broadcasters and TV Meteorologists. But it is a little known procedure beyond the stage, entertainment and other professional venues. Be careful not to over-light from the back; more is not better.
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By Stu Marks: Chicago Area Media Designer & video consultant.
By: rbouchez | Posted: Thursday, November 18th, 2010
This week the web video tips we’re serving up are a little different…
…in fact, I’m turning today’s tip over to Valsartdiary. It won’t take you long to figure out Val has a very successful YouTube channel, her videos are shot well – though not over produced – and she has a knack for the “clever.” If only more branded videos were just a tenth as interesting!
In this video Val shows us how she shot the silhouette video clip she uses as the signature for her video. Hope you enjoy it!
By Richard Bouchez: Social Media Specialist for EZWebplayer.com.
Video Shooting Links worth checking out:
1. Your Custom Video Starter—What Type of Camcorder?
2. Web Video Quick Tips #7: Don’t be a Space Invader
3. Web Video Quick Tips #11: Driveway Dolly
Greycie Loo directs by Elaine with Grey Cats
By: rbouchez | Posted: Thursday, November 11th, 2010
Amazing Dolly Shots for your web videos are as Close as Your Driveway!
Cool follow shots where a couple is walking down a side walk conversing, usually captured in Hollywood style by using the expensive dolly track system, can be accomplished with a minivan that has sliding side doors. The camera operator sits on the seat nearest the back door which is open, or sits cross legged on the floor if the camera is too tall for a shoulder from the seat, or (my favorite) the camera is setup on a sturdy tripod on the floor after the seat has been removed. Many minivans have quick release seats like the Ford Aerostar.
I used this method for several low budget productions for a nonprofit group starring one of the former Marlboro Cowboys who had quit smoking. A wireless mic (which we used) will work just fine plugged into a converter in the vehicle, or use a shotgun mic on a boom operated by a crew member walking along side the van. It takes a few practice runs, but as soon as the driver gets the hang of dragging the brakes gently, this produces a wonderful moving platform from which to shoot. Remember to shoot dialogue far enough away to inhibit engine and tire noise from the mobile platform.
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By Stu Marks: Chicago Area Media Designer & video consultant.
Video Shooting Links worth checking out:
1. Web Video Quick Tips #7: Don’t be a Space Invader
2. Ten Tips to Better Video – Shooting Good Video – CamcorderInfo.com
3. 8 Ways to Shoot Video Like a Pro
Flickr Photos credits:
Gutbrod Van by Hugo90
By: rbouchez | Posted: Thursday, November 4th, 2010
When shooting footage for your web video, remember that transitions and effects, including fading in and
fading out need extra time, so leave extra dead space before and after scenes. No talking, no moving,
keep smiling.
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By Stu Marks: Chicago Area Media Designer & video consultant.
Video Shooting Links worth checking out:
1. Web Video Quick Tips #11: Driveway Dolly
2 Web Video Quick Tips #7: Don’t be a Space Invader
3. Ten Tips to Better Video – Shooting Good Video – CamcorderInfo.com
4. 8 Ways to Shoot Video Like a Pro
Flickr Photos credits:
Wrap-up – 313/365 By woodleywonderworks
Cat n camera by Elaine with Grey Cats
By: rbouchez | Posted: Tuesday, November 2nd, 2010
You now realize the importance of posting your own custom videos to web. You have seen the magic-like and simple management tools available at EZWebPlayer.com. You are ready to go. You are ready to start posting your own, informative, high impact, interesting, relevant, videos. You even know who is going to be writing the script, doing the talking, and where you’ll be shooting.
You only have one problem; no camera.
Here’s a fast and dirty guide to what type of camera will do the trick. Remember that because you are posting these videos to web, most of the expensive bells and whistles that can come on a video camera will be completely useless to you and serve only to jack up the price. So, I have grabbed a small handful of cameras that meet the simple criteria for shooting a video for the web. After reading some or all of these reviews, you’ll start getting an idea of what to look for.
Something you’ll notice right away is that most of these cameras are Panasonics. There’s a logical explanation for this and it has nothing to do with my like for the inexpensive Panasonic consumer cameras. Yes, I own one. But, the simple truth is that when researching for this and other camcorder articles for numerous forums over the past decade, I have found that Panasonic consistently goes after the lower price points. And when one is reading neutral forums like CNET, price is a big factor in consumer reviews.
The following camcorders meet simple requirements like
-ease of use
-fastest camera-to-computer video transfer capabilities. If you choose a camera that records onto a DVD, you might need a video converter program. Look on the web for a “Video Conversion” including the file extension of your camcorder’s video output file like “.vob” in the search. Remember that you want to end up with a Flash file format that looks like this “.flv” or “.h264”, or “.MP4”. These load up to the web the quickest, are the most compatible with all Internet browsers and are all supported by EZWebPlayer.
-best-for-web recording sizes; some more than others. Some cameras have many more recording modes than others. Most have at least two or more including 4:3 and wide screen. But a few have more than five shapes, sizes and pixel densities from which to choose. The more choices the better in my book. This helps you choose the best size and shape for your web frame needs. EZWebPlayer’s list of supported frame sizes is extensive, so no worries there.
-very good audio quality. This is true for virtually all new camcorder models going back several years. Consumer electronics developers realized early on the importance of incorporating best audio capture hardware and firmware. If you have an older camcorder under a layer of dust, stuck away in a drawer or closet somewhere, it probably still has great audio recording capabilities. Some with stereo, some without. The trick is keeping that good audio intact during the sometimes rough ride to the web, and the embedded firmware that governs the capture during recording is responsible for all that.
-compatibility for intended use. The last three items in this bullet list, all are inherently connected with brand name. There are low end camcorders out there flooding the market but under branding that is barely recognizable on the retail radar. If a brand name hasn’t been around a while, or can’t stand up to rigorous retail handling of merchandising and marketing, no one really knows how long it will last in the field. So, if you are reading this gear review as a manufacturer of one of these off-brand names, my apologies, but I don’t serve you; I serve our readers. If a product makes it to CNET and other third party review forums, it isn’t afraid of the light of day for which retail markets are known.
-low price
-reliability
Panasonic HM-TA1H $169
Information Link
Yes, this is a video camera. Some good, useful features on it, too.
Panasonic HDC-SDX1H $500
Information Link
This is one of the more expensive in the lower price point range. The industry still counts this as an inexpensive camcorder though, so I guess we too are expected to do the same. This camera is so new at the publication of this article that finding one might be difficult. But, it has a great lens system for zooming to the picture size and shape that you wish. And, it is one of those with a long list of frame sizes.
Panasonic SDR-T50 $270
Panasonic SDR-H85 $350
Samsung SMX-K40 $285
My goal in this article is not to talk you into buying a Panasonic or that single Samsung. It is to get you involved in the process of researching for your needs instead of walking into a Best Buy store and buying the cheapest camera that matches your current perception. I guarantee you that thirty-one days after you buy the wrong camera, your perceptions of what an adequate yet inexpensive camcorder is, will have changed.
Let’s get that perception thing straightened out before the purchase rather than after.
Some feature caveats that are of considerable cost that I excluded for this bottom end category include:
image stabilization, external microphone input and still shot features.
-Image stabilization is a feature you will want if you are going to be shooting video while moving instead of mounting the camcorder on a tripod and just sitting in front of it in your office or at home.
-The external mic issue is a hard one. Trust me; millions of individuals run into this issue every year. They find that sitting far enough away from the camera to let the lens curvature make their face look normal instead of capturing that security peephole hotel door image also creates some dirty audio echoes. The problem is multiple in nature; you are shooting indoors, so your voice bounces off the walls, and you are too far away for the mic to cancel out the echoes. This is a choice you will only make after hearing the audio quality from your test shoot. To guarantee you will have best audio available, you can always add another $500 to the price range and look only at cameras that have an auxiliary mic input. You will then start shopping for mics. That is another article for me, and another $200-$1,200 for your budget.
On the other hand, you can also walk down the computer isles of any large office supply store or even Wal-Mart and look at webcams. Just remember that all of the same rules apply regarding quality except for one very large element; web cams do not record to an onboard medium for later transfer. They record direct to your hard drive or stream direct to web. But, they can be extremely inexpensive and still achieve your goals.
-You may or may not need to shoot stills for your video. But, shooting stills requires editing (or post production) which we are not addressing in this article.
Here is a single webcam that I know delivers excellent video and audio quality. It is what our company uses for several internal and client related projects.

Logitech QuickCam Pro 9000 WebCam $89
Also, since cameras are usually returnable at big box stores like Best Buy (my current favorite), make sure that you shoot and post the video right away to make sure that you have taken that camera’s video all the way through the process to learn of its compatibility issues. This allows you to walk back into that store more knowledgably to exchange the camera for the one you need.
By Stu Marks: Chicago Area Media Designer & video consultant.
More articles you might like:
-
Creating Web Video that will Work for Your Business
-
Web Video Quick Tips #2: Interviewing an Expert
-
Web Video Quick Tips #7: Don’t be a Space Invader
Stu Marks is a post producer and art director at EZWebPlayer.com and has been producing videos since the late 1970s. He has a BFA degree in Multimedia and Web Design from The Chicago Art Institute / Illinois Institute of Art at Schaumburg and is a media specialist for business and not-for-profit. Some projects of note include The Chicago Brick Oven, Adventure-Crew.com, Sea Eagle Inflatable Boats, Sword Publishers, Reformers Unanimous and the Midwest Christian Boys’ Football Camp. He currently resides in the Chicago area.
By: rbouchez | Posted: Wednesday, October 27th, 2010
Web Video Post Production Editing; Are you ripping through your editing software trying to meet a deadline and wished you didn’t have to keep going back to the special effects preset folder to grab the same transitions over and over? Click, open, scroll, click, drag, customize. Save. Click, open, scroll, click, drag, customize. Save. Click, open, scroll, click, drag, customize. Oh this is silly.
Just create a custom bin. Then, after you drag the special transitions and effects into the custom bin, it’s just, drag, customize, save.
No more searching. All of the effects and transitions for this production are all in one folder.
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By Stu Marks: Chicago Area Media Designer & video consultant.
Special Effects Links worth checking out:
1. Add ons, Downloads, and Updates – Windows Movie Maker 2
2. Web Video Special Effects for Beginners: What is Keying?
3. Web Video Quick Tips #1: Using Effects
Flickr Photos credits:
Wrap-up – 313/365 By tranchis
IMG_5741 By Dave Malkoff
By: rbouchez | Posted: Wednesday, October 13th, 2010
A perfectly delivered speech is like falling off a log if you follow these simple tips like the pros;
- Only write and speak about that which you know to be true.
- Don’t try to be funny. Just smile, be folksy and deliver the goods.
- Take a week to write and rewrite the script.
- Practice, practice, practice. Read it over and over in front of a mirror.
- Don’t eat for 3-4 hours before the event.
- Take a nap, shower, change clothes right before speaking.
- If you can, arrive in a limo, unless you’re speaking to your own crowd.
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By Stu Marks: Chicago Area Media Designer & video consultant.
Public Speaking Links worth checking out:
- Toastmasters International – 10 Tips for Public Speaking
-
Ten Tips to Better Video – Shooting Good Video – CamcorderInfo.com
-
Public Speaking – Presentation Tips, Overcoming Fear
Flickr Photos credits:
Easy button By spackletoe
cat By shutupyourface
By: rbouchez | Posted: Wednesday, October 6th, 2010

Talking head videos are surprisingly among the most powerful videos on the web.
To get your message across without making viewers uncomfortable, remember to not fill the screen
with your big face. Zoom out a little to show head and shoulders or even further to show a waist up
shot.
Would you like a total stranger to walk right up to you on the street and almost bump their nose into
your for head while trying to be friendly? No, and viewers don’t enjoy watching a video with the same
effect. If you feel like you must fill the screen with your face, remember that you will appear comical and
obtuse.
Stay out of their space and you will be taken seriously.
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By Stu Marks: Chicago Area Media Designer & video consultant.
Video Composition Links worth checking out:
-
Video Composition
-
Ten Tips to Better Video – Shooting Good Video – CamcorderInfo.com
-
Video Composition Rules – Atomic Learning
Flickr Photos credits:
Mr. Eyebrows By onkel_wart (away)
American cat by jasohill























