Posts Tagged ‘put videos on website’


By: stu | Posted: Tuesday, September 6th, 2011

Fact #9  Online Video Advertising Surpasses TV Advertising

A Borrell Associates study reports that newspapers that sell video advertising on video editions of their papers are now generating more advertising revenues than local TV stations.

 

Way back in 2007 the “Local Online Video Advertising” study shows that (more…)


By: stu | Posted: Thursday, September 1st, 2011

Fact #8  A Video Success Checklist that Works

 

Here are time-proven “musts” to make your next (more…)


By: stu | Posted: Tuesday, August 30th, 2011

Fact #7 Video is Today’s Most Successful Sales Medium

 

5 Key Reasons Video is Today’s Most Successful Sales Medium

1. Video has the selling power of a personal sales presentation and the repeatability inherent in electronic media — make a video once and you can show it to hundreds, thousands, or millions of viewers.

 

2. You can (more…)


By: stu | Posted: Thursday, August 25th, 2011

Fact #6 Video is a Low-Risk Test Marketing Tool

-Thinking of rebranding or repositioning your product or service?
-Or planning to launch a new one?
-Want to know how the public reacts BEFORE you spend thousands – or millions – of dollars?

Launch an A/B video test online.

Given the low cost of video production, the next-to-nothing cost to (more…)


By: rbouchez | Posted: Tuesday, August 23rd, 2011

~ TRENDS, RESEARCH, ETC.  ~

Love ‘em or hate ‘em, cell phones have become ubiquitous part of the American landscape, according to a new Pew Internet & American Life Project survey, used by American adults to communicate with others, access information instantly and, of course, stave off boredom. Text messaging and picture taking continue to top the (more…)


By: stu | Posted: Thursday, August 18th, 2011

Fact 5. Video is NOT expensive

Contrary to what many believe, web video is affordable and getting more so every day. One reason is that (more…)

By: rbouchez | Posted: Tuesday, August 16th, 2011

If you produce web content – especially web videos - a new study by Yahoo should catch your eye and get you wondering if you’re web videos are mobile device friendly… (more…)


By: stu | Posted: Thursday, August 11th, 2011

It’s usually either one or some of several technical reasons or internal organizational.

Internal Organizational

Many large realtor groups have their own technology department that doesn’t seem to be as concerned about the success of their individual agents as they are about their brand’s awareness factor. Brand awareness has a lot less impact on home buyers than it does for soft drink buyers or running shoe buyers. This leaves local realtors locked into a (more…)


By: stu | Posted: Tuesday, August 9th, 2011

A Part of our Culture

America has over 170 million people watching online videos each month and with viewer usage reported to nearly double since 2010 that also shows that adding video to your website is a must in today’s online market.  A recent study from L2 states that company websites that have an online video player, (more…)


By: stu | Posted: Thursday, August 4th, 2011

Fact 4. Video Supports ALL Selling Venues

Web Video on Your Site for Online Sales
Online — If all online video did was make your website look good, that would be plenty. But online video is proven to increase sales as much as 30% over “static” websites.

  (more…)


By: stu | Posted: Tuesday, August 2nd, 2011

Fact 3. Studies Prove Video’s Sales Effectiveness

 

Consumers retain 50% better with video

In closely controlled studies, video has been proven to be a highly effective means of communication. A study by The Wharton School of Business documented that consumers understood and retained information presented by video 50% better than when presented in person!

  (more…)


By: stu | Posted: Tuesday, July 19th, 2011

NOW…PUT TESTIMONIALS TO WORK!

OK, you’ve started gathering testimonials. How do you turn them into sales dollars?

• CIRCULATE THEM

You put corporate emphasis on getting testimonials – now it’s only fair to circulate them throughout your organization. Put them on bulletin boards, on the lunchroom wall, in your company newsletter. You may be surprised at the ideas the testimonials spark.

• USE THEM AS-IS

Brief customer comments can (more…)


By: stu | Posted: Thursday, July 14th, 2011

Customer testimonials are an extraordinarily powerful sales and marketing tool because they help people who are considering buying from your company develop the trust that you will deliver what you say you will.

Customer testimonials can be used to power-up your sales efforts in almost every sales venue — in print, on TV and radio, in presentations, at tradeshows, and in video on your website. But before you can USE customer testimonials, you have to CAPTURE them. Here are 6 proven ways to (more…)


By: stu | Posted: Wednesday, July 13th, 2011

If you could be looking over your audience’s shoulder as soon as your web video was through playing, you would most likly suggest the next URL for them to view; like a product page, or an ordering form.

Well, what if you could get that next URL to open magically at the end of the video play? Would that be a good thing? You bet!

Watch how to make that happen in this short How-To Video.

The URL you enter can be any valid URL, so the possibilities are endless.

 

Have a video that you want to share now? Click on the “Sign Up Now“, or “Try it Freebuttons.

 

Stuart Marks
Executive Creative Director
Business Video Applications

 

 

For more How To tips on Video On Your Web Site, under real business conditions, check these links;

 


By: stu | Posted: Thursday, July 7th, 2011

This simple How To video shows the simplicity and quickness of adding advertising images over your web videos.

The idea behind placing images over a finished video is one that is not new. But some still feel that it breaks up the video and therefore shouldn’t be done. This is exactly why one does it; an image popping up appropriately over a portion of the video gets the attention of the viewer with an important message that they might possibly otherwise miss. One of mycustomers wishes his viewers to know that they can see more videos in the same player by simply clicking on a specific VIDEO button located just below the player they are currently viewing. He is an entertainer and wants as many videos viewed as possible in the smallest web real estate footprint as possible. Popping up an image was a great solution for him.

This How-To video was created with a real time screen application called Camtasia, so you can see how short and simple it was to execute the Advertising Image function. The video is only 65 seconds long. That’s how much time it takes to add an image to a video.

 


Imagine the possibilities of creating your own image advertising or web billboards for attaching to your videos, not to mention the power of an automatic trip to the web page of your choice at the end of the video. Send your viewers to a product page or an ordering page, or the next video page. ‘Sky’s the limit here.

Have a video that you want to share now? Click on the “Sign Up Now“, or “Try it Freebuttons.

 

Stuart Marks
Executive Creative Director
Business Video Applications

 

 

For more How To tips on Video On Your Web Site, under real business conditions, check these links;